Tu avatar es tu identidad en Roblox

One aspect we spend a lot of time emphasizing when speaking with potential clients or agencies is the importance of the avatar to Roblox users. I don’t know why, as adults we understand the willingness to pay for professional photos for an Instagram or LinkedIn...

BrandNewVerse.101: Roblox para marcas

Introducing Roblox for Brands   As a studio specializing in developing branded experiences on Roblox, we dedicate a significant portion of our time to evangelizing and explaining the platform to brands, agencies, and marketing and communication professionals...

Eligiendo la mejor estrategia de entrada a Roblox

BrandnewVerse.101: Mastering Branded Experiences (Launching your brand on Roblox)   You’ve made the decision to venture into Roblox, you’re scouting for developers to brief, and as you’re drafting the brief, you find yourself wondering: What exactly...

Roblox es una red social 3.0

BrandnewVerse.101: Mastering Branded Experiences (Understanding Roblox)   Attending GDC in 2023, I felt like a YouTuber at the Cannes festival… but in 2008. A humorous moment was when I asked a Twitch analytics provider about their metrics and their utility for...
Mango and BrandNewVerse to enter Roblox

Mango entra a Roblox de la mano de BrandNewVerse

The company has launched its inaugural virtual store in the Outfit Shopping Mall on Roblox. Users can purchase Mango Teen digital garments for their avatars. Teaming up with digital partner BrandNewVerse, Mango becomes a key collaborator of the Outfit Shopping Mall....
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