Roblox as a Content Generator Tool

Apr 11, 2024 | Resources, Uncategorized

When we are asked about the “Buyer Persona” for the services we offer, believe us, there’s not a straightforward answer because it revolves around three types of professionals who see value in the solutions we provide: A Digital Marketing Executive...

Your Avatar is Your Identity on Roblox

Apr 4, 2024 | Resources

One aspect we spend a lot of time emphasizing when speaking with potential clients or agencies is the importance of the avatar to Roblox users. I don’t know why, as adults we understand the willingness to pay for professional photos for an Instagram or LinkedIn...

BrandNewVerse.101: Roblox for Brands

Apr 2, 2024 | News

Introducing Roblox for Brands   As a studio specializing in developing branded experiences on Roblox, we dedicate a significant portion of our time to evangelizing and explaining the platform to brands, agencies, and marketing and communication professionals...

Choosing the Best Entry Strategy into Roblox

Apr 2, 2024 | Resources

BrandnewVerse.101: Mastering Branded Experiences (Launching your brand on Roblox)   You’ve made the decision to venture into Roblox, you’re scouting for developers to brief, and as you’re drafting the brief, you find yourself wondering: What exactly...

Roblox is a Social Network 3.0

Apr 2, 2024 | Resources

BrandnewVerse.101: Mastering Branded Experiences (Understanding Roblox)   Attending GDC in 2023, I felt like a YouTuber at the Cannes festival… but in 2008. A humorous moment was when I asked a Twitch analytics provider about their metrics and their utility for...